1. Attain advanced insights into quantitative and qualitative IB research methodologies and designs.
2. Develop sound methodological habits to conduct research in IB.
3. Develop the ability to critically evaluate existing research and identify gaps for future research in IB.
4. Foster an ethical and international perspective on how to approach and apply IB research methods.
5. Enhance interpretation skills to effectively present and defend research findings to diverse stakeholders, such as academic audiences, industry practitioners, and policymakers.

In this seven-week course, you will gain a comprehensive understanding of how to conduct valuable research in the field of international business. By drawing on insights from social sciences, you will learn to critically reflect on and apply both qualitative and quantitative methodologies in the modern business environment. The course is structured around two fundamental pillars: implementation and interpretation. You will learn about modern methodological and analytic approaches followed by instructions on how to interpret the results and outputs of these approaches. Theoretical learning will be accompanied by hands-on sessions where you will engage with influential work in international business, discuss, and critique the methodological approaches used. To enhance practical skills, you will receive instruction on how to implement certain analytic techniques in the statistical language R (no prior knowledge of R is required). By the end of the course, you will possess an adaptive research toolbox that you can apply to a wide range of questions and problems in your master thesis, as well as in modern international business settings.

Bell, E., Bryman, A., & Harley, B. (2022). Business research methods. Oxford university press.

This course is in transition for the master Business Research.
See the Master Education and Examination Regulations for more information.

The following rule applies to master Business Research students who started the programme prior to academic year 2024-2025.
TRANSITIONAL REGULATION (EBC4280):
The master Business Research has been discontinued.
Courses of the Business Research master’s programme will continue to be offered until and including academic year 2025-2026 with exam opportunities running until and including 2026-2027.


PREREQUISITES:
Basic (bachelor level) methodological and analytical understanding of business (social science) research practices.