Courses None Display 2025-2026

Course Description To PDF
Course title Digital Innovation Strategy
Course code EBC4284
ECTS credits 6,5
Assessment None
Period
Period Start End Mon Tue Wed Thu Fri
2 27-10-2025 12-12-2025
Level no level
Coordinator
For more information:
Language of instruction English
Goals
The goals of the course are for the student to understand, critically evaluate, and apply, specifically:

• Understand the importance of the major technological trajectories and appreciate how new technological developments are impacting upon the process of firm strategy.
• Appreciate how data has become a new factor of production and one of most valuable resources and a source of competitive advantage for firms, learn about the industrial impact of digitization, including data, analytics, and AI
• Gain insight into process of platformization of markets and understand the differences between an ecosystem and a platform, critically analyze the implications of the platform model for strategy.
• Appreciate the role of new business models in successful innovation, critically analyze the differences between the closed and open innovation paradigms and business opportunities arising from the evolving landscape.
• Gain insight into new organizational forms, the role of strategic leadership, critically analyze the components and architecture of a high innovation organization
Description
Literature
Prerequisites
Keywords
Teaching methods (indicative; course manual is definitive) PBL / Lecture
Assessment methods (indicative; course manual is definitive)
Evaluation in previous academic year For the complete evaluation of this course please click "here"
This course belongs to the following programmes / specialisations
Master International Business - Accounting and Business Information Technology Elective Course(s)
Master International Business - Entrepreneurship and Business Development Elective Course(s)
Master International Business - Managerial Decision-Making and Control Elective Course(s)
Master International Business - Information Management and Business Intelligence Elective Course(s)
Master International Business - Marketing-Finance Elective Course(s)
Master International Business - Organisation: Management, Change and Consultancy Elective Course(s)
Master International Business - Strategic Corporate Finance Elective Course(s)
Master International Business - Strategic Marketing Elective Course(s)
Master International Business - Strategy and Innovation Compulsory Course(s)
Master International Business - Supply Chain Management Elective Course(s)
Master International Business - Sustainable Finance Elective Course(s)