Courses Bachelor Display 2013-2014

Course Description To PDF
Course title Global Business
Course code EBC2021
ECTS credits 6,5
Assessment None
Period
Period Start End Mon Tue Wed Thu Fri
2 28-10-2013 20-12-2013 X X
Level Intermediate
Coordinator Wilko Letterie, Dominik Mahr
For more information: w.letterie@maastrichtuniversity.nl; d.mahr@maastrichtuniversity.nl
Language of instruction English
Goals
Objectives of the course are: 1) to understand a number of crucial theoretical, empirical and managerial issues in international business strategy; 2) to develop the ability to apply theory to real world cases and to find possible solutions; 3) to develop the ability to critically assess the usefulness of competing or complementary theories; 4) to decide yourself what is important; 5) to develop skills working in international teams 6) to manage time; 7) to employ academic writing skills.
Description
The topics covered in this course can roughly be grouped into three categories:
1. Theories of globalization, internationalization, foreign direct investment and the multinational enterprise.
2. Cross-border management of business functions; an introduction to transnational leadership, transnational company’s value system as well as global and transnational strategy.
3. International business strategy and inter-firm relationships.
Literature
Bartlett, C., S. Ghoshal and P. Beamish (2013). Transnational Management, Text, Cases, and Readings in Cross-Border Management, Seventh Edition, Mc Graw-Hill International Edition: ISBN 978-0078029394
Prerequisites
Basic understanding of the development and implementation of firms’ strategies.
Teaching methods (indicative; course manual is definitive) PBL / Presentation / Lecture / Assignment
Assessment methods (indicative; course manual is definitive) Final Paper / Participation / Written Exam
Evaluation in previous academic year For the complete evaluation of this course please click "here"
This course belongs to the following programmes / specialisations
Bachelor International Business Year 2 Compulsory Courses
SBE Exchange Bachelor Bachelor Courses
SBE Exchange Master Bachelor Courses
SBE Non Degree Courses Bachelor Courses