Courses Master Display 2019-2020

Course Description To PDF
Course title Business Innovation and Sustainable Development
Course code EBC4106
ECTS credits 6,5
Assessment Whole/Half Grades
Period
Period Start End Mon Tue Wed Thu Fri
5 15-4-2020 7-6-2020 X/E X/E
Level Advanced
Coordinator Cindy Lopes-Bento
For more information: c.lopes-bento@maastrichtuniversity.nl
Language of instruction English
Goals
The educational goal of this course is to develop a holistic understanding of today's business world. Sustainability refers to the relationship between business, society, and planet. Understanding these connections, and connecting them to business decisions is the first milestone of this course.

Based on this holistic view, the ultimate objective of the course is for every student to develop his or her own personal synthesis and approach for identifying and solving the key problems that they will face in the business world, be it as entrepreneur or as a member in an existing corporation. There is an increased need in the business world for people being able to plan strategic innovation for a sustainable future.
Description
As we move toward the third decade of the 21st century, the very nature of corporate and competitive strategy is undergoing radical transformation. Business will become increasingly focused on transformation rather than continuous improvement, as the global challenges of sustainability come to dominate the competitive landscape.

Forces such as the accelerating rate of technological change, the mounting environmental crisis or the widening gap between rich and poor - to mention only a few – will make clearly defined competitive strategies allowing for long terms competitive advantage practically impossible. Indeed, over the next decade or two, we will witness some important changes in existing industries which will be restructured, with many incumbents losing their positions to new entrants emerging from beyond traditional industry boundaries.

There is a personal and skill development aspect to this course. Competencies that students need to mobilize include team work, analytical skill, and multitasking between theory and practice.
Literature
Book, articles and case studies. Occasionally, this will be supplemented by videos.
Prerequisites
- Excellent command of English, spoken and written.
- Basic understanding of strategic management and business economics. E.g. basic concepts such as ROA or the five forces should be known.
- Basic understanding (in terms of reading rather than actually doing) of statistics, allowing you to properly understand regression analysis and other types of statistical analysis in academic articles.
Teaching methods PBL / Presentation / Lecture / Assignment / Papers / Groupwork
Assessment methods Final Paper / Attendance / Participation / Assignment / Presentation
Evaluation in previous academic year For the complete evaluation of this course please click "here"
This course belongs to the following programmes / specialisations
Master Business Research - No specialisation Year 1 Disc - IB Strategy and Innovation
Master Business Research - Operations Research Year 1 Elective Course(s)
Master Business Research - Operations Research Year 2 Elective Course(s)
Master Economics and Strategy in Emerging Markets Elective Course(s)
Master Human Decision Science Elective Course(s)
Master International Business - Accountancy Elective Course(s)
Master International Business - Controlling Elective Course(s)
Master International Business - Entrepreneurship and SME Management Elective Course(s)
Master International Business - Organisation: Management, Change and Consultancy Elective Course(s)
Master International Business - Strategic Corporate Finance Elective Course(s)
Master International Business - Strategy and Innovation Compulsory Course(s)
Master International Business - Sustainable Finance Elective Course(s)
SBE Exchange Master Master Exchange Courses
SBE Non Degree Courses Master Courses