Courses Bachelor Display 2020-2021
| Course Description | To PDF | |||||||||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Course title | eLab Business Case I | |||||||||||||||||||||||||||||||||||||||
| Course code | EBC1049 | |||||||||||||||||||||||||||||||||||||||
| ECTS credits | 6,5 | |||||||||||||||||||||||||||||||||||||||
| Assessment | Whole/Half Grades | |||||||||||||||||||||||||||||||||||||||
| Period |
|
|||||||||||||||||||||||||||||||||||||||
| Level | no level | |||||||||||||||||||||||||||||||||||||||
| Coordinator |
Peter Schotman, Anne ter Braak For more information: p.schotman@maastrichtuniversity.nl; a.terbraak@maastrichtuniversity.nl |
|||||||||||||||||||||||||||||||||||||||
| Language of instruction | English | |||||||||||||||||||||||||||||||||||||||
| Goals |
* Students can extract information from third-party databases containing secondary firm data.
* Students can perform basic descriptive and visual analysis on extracted data. * Students can perform cross-sectional and dynamic analyses regarding firms' marketing and financial performance. |
|||||||||||||||||||||||||||||||||||||||
| Description |
PLEASE NOTE THAT THE INFORMATION ABOUT THE TEACHING AND ASSESSMENT METHOD(S) USED IN THIS COURSE IS WITH RESERVATION. THE INFORMATION PROVIDED HERE IS BASED ON THE COURSE SETUP PRIOR TO THE CORONAVIRUS CRISIS. AS A CONSEQUENCE OF THE CRISIS, COURSE COORDINATORS MAY BE FORCED TO CHANGE THE TEACHING AND ASSESSMENT METHODS USED. THE MOST UP-TO-DATE INFORMATION ABOUT THE TEACHING/ASSESSMENT METHOD(S) WILL BE AVAILABLE IN THE COURSE SYLLABUS. The business case in hand addresses typical data sets for ranking e.g. ranking of products, services, universities, journals, etc. Students will receive access to the contemporary data environments provided and maintained by IDS. The data sets are massive and reach. The students are asked to rank a set of items by arranging the items according to the customer preferences and/or sentiment.
|
|||||||||||||||||||||||||||||||||||||||
| Literature |
Based on courses earlier in year 1.
|
|||||||||||||||||||||||||||||||||||||||
| Prerequisites |
|
|||||||||||||||||||||||||||||||||||||||
| Keywords |
|
|||||||||||||||||||||||||||||||||||||||
| Teaching methods (indicative; course manual is definitive) | PBL / Lecture / Assignment / Skills | |||||||||||||||||||||||||||||||||||||||
| Assessment methods (indicative; course manual is definitive) | Final Paper / Assignment / Presentation | |||||||||||||||||||||||||||||||||||||||
| Evaluation in previous academic year | For the complete evaluation of this course please click "here" | |||||||||||||||||||||||||||||||||||||||
| This course belongs to the following programmes / specialisations |
|