Courses Bachelor Display 2023-2024

Course Description To PDF
Course title People Analytics
Course code EBC2183
ECTS credits 6,5
Assessment Whole/Half Grades
Period Start End Mon Tue Wed Thu Fri
4 5-2-2024 28-3-2024 X X
Level no level
Coordinator Simon de Jong, Roman Briker
For more information:;
Language of instruction English
Students will learn:
* What the core principles of people analytics are
* How to address people analytics research questions
* How to apply people analytical theory/methods to address practical challenges
* How to effectively communicate about people analytics
Organizations are increasingly analysing "people data" in order to recruit, retain, develop, and promote the best employees and leaders in order to survive, and hopefully thrive, in today's business world. Such data is also important, as it can reveal new ways for improving individual, team, and/or organizational functioning and performance. Overall, people analytics can thus benefit a range of organizational stakeholders. In light of the above, knowing how to unlock such people-data can be a competitive advantage for the individual who possesses these skills, as well as for the company that employs such professionals or that hires consultants with this expertise. In this course, a range of topics will be discussed, such as "what is people analytics?", "how to identify/assess key data sources" and "how to turn this into helpful insights". We will use a variety of sources to learn more about people analytics, including a textbook, contemporary scientific insights, as well as practical knowledge.
Teaching methods (indicative; course manual is definitive)
Assessment methods (indicative; course manual is definitive)
Evaluation in previous academic year For the complete evaluation of this course please click "here"
This course belongs to the following programmes / specialisations
Bachelor Business Analytics Year 3 Elective Course(s)